Creating your online presence is an ever-evolving process that requires constant maintenance to be successful. With the explosion of technology, there are now more ways than ever to launch a new business or career. With all these tools at our disposal, it can become difficult to know what will work best for you. There are […]
Creating a marketing strategy is an integral part of running your business. It’s not something that you can skip over or take for granted, but rather it should be invested in with much importance. As we know, businesses need to have a plan before they can start executing their strategies, so what are some tips […]
A marketing strategy is what actions you will take as a business to promote your company and product or service. It is important to have a clear, logical picture of what your market wants and how you can give it to them. Your marketing strategy should be adjusted and reevaluated according to the changes that […]
A well-defined digital marketing strategy is an integral part of any successful business. Most businesses that survive more than a year these days depend heavily on their online presence, so why would you want to start working on your social media profiles or research new strategies if you don’t have one already? It can be […]
A marketing strategy is what actions you will take to promote your business or product. It is not just about having a flashy website or posting advertisements everywhere, it is much deeper than that. Yours comes down to determining how you can achieve your business goals through creating and executing strategies. You develop a long-term […]
A small business has very little marketing clout compared to businesses with more money to spend on advertising. As such, it is important to evaluate how much energy you have in order to determine which strategies are most effective. There are two main reasons that people begin their journey towards running a successful business. One […]
Strategic marketing theory was first formally defined in 1938 by Harvard Business School professor Michael von Krogh. He coined the term “marketing strategy” and described it as the use of “resources to create demand for your product or service.” Since then, strategic marketing has become one of the most important functions in any successful business. […]
Creating a marketing strategy is not an easy task, which is why most business owners get stuck in their initial stages of entrepreneurship. It can be tricky to know what strategies work for your market, what works for you as a seller, and how to mix and match them. That is where this article comes […]
Creating a marketing strategy is not an easy task, nor does it happen quickly. It takes time to develop your market knowledge, expertise, and understanding of how businesses work. It also requires investing in resources and materials to promote your business. That’s why there are so many rookie marketers who feel overwhelmed after their first […]
