Your topic should be relevant and interesting for your readers, but it also helps you get traffic to your store. People will want to read about what you have to sell.
Your content needs to be useful and educational for people who don’t know much about products. You can help them find something that they need through research or direct them to a product that matches their needs.
There are several ways to get traffic to your shop using blogs and social media. Here are some examples of popular blogs and social networks that can drive traffic to your e-store :
Recently, social media giant Facebook made some changes that could affect any business using instagram. Now you can use multiple tags for coupons and discounts in your posts. This way people will know about them automatically without needing to click on the offer or brand name.
The new change also allows users to tag friends directly in their notifications when they see an ad with a coupon. And the most important change is it now shows estimated amounts of time before someone clicks on an offer to redeem it. This helps businesses understand whether it’s worth creating an actual advertisement or not.
Previously, if there was no specific demand then nobody would click on the link to buy the product. Creating unique advertisements takes work, so this was a good thing. However, things have changed and consumers are much more educated than they were years ago.
They want to trust companies they invest their money in, and these days everyone is watching their spending. So unless you have a wealth building strategy that leaves you room to spend, you’re just wasting money.
Introducing hashtag promos help businesses communicate with customers and find out what kinds of content they like, so that they can promote upcoming products. By doing this, businesses can keep their followers informed and build excitement around upcoming items. Using tags makes it easy to check out other people’s accounts and see how they handle themselves.
If you add up all the effort and cost involved in producing high quality content, including hiring staff and investing in marketing equipment, you’ll notice it’s easier and cheaper to earn traffic by providing valuable material and getting discovered instead of trying to sell anything right away.
This is one of the most effective ways to gain traffic to your shop from social media. By creating a facebook group you can invite members from your personal network and they will have access to your store for an extended period of time (with respect to shopping online).
The key with facebook groups is to be genuine about it and keep these people informed as to what is happening at your business. It helps if you add things like “ new products are coming soon,” or “ double coupons tomorrow.”
By being sincere and adding value to peoples lives, there is a good chance they will share that love with you by becoming shoppers. More shares means more exposure!
Instagram is very popular these days, but if you’re not using Facebook, it can be difficult to get traffic from Instagram anymore. You can still reach your audience there, though, with Twitter lists.
Create different tweets targeting different topics that will drive people to products on your store. For example, instead of tweeting about latest hot item, tweet things like “New items waiting for me at @shopify_store” or “Check out new products at @blogpostname!”
This way you’ll attract real customers, who are already interested in the product category you fell into, and you’ll see some engagement (tweets about how great your store is) which helps increase your popularity as an account.
You can also promote videos directly from your twitter feed by clicking the video icon next to each message. Most social media platforms have their own icons for driving traffic to websites.
These help encourage visitors to leave comments on your videos and rate them. It works both ways, so add comments back and make content worthy of rating.
A shopping channel is an online location you control that contains samples of your work, promotional clips, product reviews, tutorials, and merchandising information.
You can use video content (YouTube videos, for example) as part of your shopping channel.
And you can create separate channels specifically designed to promote your products or sell your own merchandise.
By creating YouTube videos, people can get more insight into what you’re about and learn more about your brand. You can also connect with them through social media.
It helps if you are an experienced videographer who knows her way around editing time stamps, because then you don’t have to hire someone else to do it.
But even if you don’t want to edit the videos yourself, there are still many things you can do to make your videos interesting.
For instance, instead of using photos, try filming a mini movie clip where different characters speak about something.
Or put together a series of videos mapping out new techniques to help you improve your craft.
These ways will greatly expand your reach on YouTube, helping you gain followers and fans. And when you follow other accounts, they may like your channel, which could cause them to subscribe to your email list so you can send them news articles and updates.
The best way to get traffic to your store is by offering users a deal or a coupon. Users may visit your store to find out more about your products and perhaps give them a sample so they can try them. This could be for a discount off of what they would normally pay or a freebie, like a coupon book with some extra samples.
The key here is to have good deals and coupons. They should be made available through an affiliate program if possible, but otherwise you can create your own.
Google helps people discover new businesses quickly using Google Shopping. You can use the API to integrate Google Shopping into your website or app and produce updated content automatically.
You can also advertise special offers on specific items in your e-commerce platform. People are likely to perform an online search before making a purchase and this can help attract visitors to add product details to their shopping list.
Listing prices may influence buyers to either buy from you or inform you about pricing error. By having pre-configured discounts, buyers will feel no pressure to make a payment.
Giveaways are a great way to promote your products, services or brand. They’re easy to do and can get lots of people engaged.
Give them something and watch as people share with their friends. The more people who know about your giveaway, the more chances you will have of winning.
People want to be able to take things they read online for factually true. Proof helps people understand why what you say is important, reliable, or relevant to them.
When you talk about one topic, this connects it more firmly in people’s minds. When you repeat information, you make it stay longer by forcing people to remember what you said earlier.
Giving away copies of an eBook may be the easiest form of giving away goods. Printing out sheets of paper and handing them over takes time and money. An electronic file attached to a tweet or Facebook message does not require any extra effort from the donor.
They also work well as event prizes because people feel like they should keep them forever.
One of the most popular ways to get people to visit your shop is by sharing videos and images from your page on Facebook, Twitter, and other platforms.
These posts can be in the form of announcements or memes, reviews, tutorials, or discounts. You can also pay for advertising like ads that push visitors to you when they are already interested in what you offer.
Social media is an ongoing need to update yourself, so consider creating regular updates as well as repeating promotions. It will help you attract followers and repeat customers.
Put up free banners and posters around local businesses which boost your visibility. Post events and classes you're hosting at the location next week.
Show off your products through visual content such as photos and videos. People are much more likely to buy when there's emotion involved.
Much like free traffic, if people know someone else that’s successful, then they will share their story with others.
This is how things get started for most businesses. People need help or guidance in life; we all do.
As human beings, we want other people to think well of us. We work hard to establish relationships and to keep them going.
We use social media and online networking sites to communicate with each other. It’s what many people have used to develop friendships and connections.
It’s where people start when they want other people to trust them. They look forward to meeting new people and having new conversations.