Millward Brown If you want to be among the top global marketing research companies, then you need to make it clear that you are working hard to develop relationships with clients so they will keep coming back to you instead of your competitors’ firms. You can do this by providing excellent customer service and offering […]
Make sure you have clear goals and specific benchmarks There are so many different things that can be done to market a business online, it’s hard to know where to start. But starting with measuring your search engine marketing (SEM) efforts would be a good idea. You need to make sure you have clear goals […]
Google Ads Google is a massive internet company and one of its holdings, YouTube plays a huge role. YouTube generates hundreds of millions of dollars for Google through ads. With over 40 million users, YouTube is one of the most popular content sharing websites. The website has several advertising platforms to help businesses market their […]
Website Performance One of the most important components to getting good search engine results is website performance. This includes both page load time and how easily the site can be navigated. If your pages take too long to load or if they are difficult to navigate, this will make it harder for people to find […]
Understanding Your Audience Connecting with people from different backgrounds and experiences can be challenging, but it's essential to establish trust and rapport. To build authentic relationships, reach out to others based on how you know them, such as through their email addresses or phone numbers. Professionals tend to take networking more seriously than most people […]
Calls to Action Although it may seem like you need to convince your readers with every single word you write, that is not how human beings work. You can use calls to action (CTAs) to encourage them to do something by telling them what will happen next. A CTA is any request for action without […]
Why are long-tail keywords important? Broad keywords, such as headings that capture all possible meanings for a given topic, are short-tailed. They perform well in search engines because they provide multiple answers with just one query. For example, if you asked people what is the importance of long-tail keywords in PPC marketing, there’d be no […]
Long tail keywords can increase your traffic Understanding long tail keywords is pretty simple and we can assume that you already know what it is. But if, by any chance, you happen to not know what long tail keywords are, they're basically phrases that include around about 4 words. They go where it says tags […]
First of all, what good are long tail keywords More and more content is released each day on Amazon which increases the quantity of traffic for other products. This has caused some people to question whether or not it is still appropriate to rank long tailed keyword phrases in Google. Google does list ‘long tail […]
