Joining a marketing agency is a great way to jump-start your career. As marketers, we work hard to create engaging and effective campaigns for our clients, but we are often limited by resources and manpower.
Agencies have the benefit of having more people on board to help with campaigns. More people means more effort put into a campaign, which results in stronger results!
As you progress in your career, you will likely pick up some skills that are valuable to agencies. These include data analysis, creative marketing strategy development, and team leadership. Having these skills early on can help you gain entry into an agency.
Unfortunately, there is no universal way to apply to agencies. Some accept direct applications from aspiring employees, while others run recruitment processes that are highly competitive.
Working for a marketing agency will give you the chance to learn from and alongside other professionals. In fact, most people who work at advertising agencies say this is one of the biggest perks.
A good way to start is by having an interview with the owner or head manager. This way, you can get to know each other and see if you would be a good fit for each other.
It is also important to have an interview with all of the senior members of the agency so that they can vet you before the owner decides to make you an offer.
Having an interview with the owner or head manager and being vetted by members of the agency before you start working there is a great way to start your career at an advertising agency.
As mentioned before, marketing agencies are made up of people. People work at the agency and people use the services offered by the agency.
People like to know that they are being heard. When you join an agency as a member, you will be providing some of the key components of their business.
You will be helping them earn more money, so they will definitely want to hear what you have to say!
As a new member, you will need to learn all about the agency and how you can contribute to it. The best way to do this is by asking questions.
Ask your peers, your supervisor, and the leadership of the organization questions about everything from policies to strategies to logistics.
Working with a marketing agency means you will be working with other professionals in your field.
So, before you agree to work with an agency, check out their other clients and their work to make sure you are comfortable working with them.
You can do this by checking their website, social media, and portfolio. See if you recognize any of their clients or projects- if you do, then you know you’re working with a good agency!
Agencies work very closely with their clients, which is why it’s important to check who they work with. If an agency has worked with poor quality clients before, then maybe they are not the right one for you.
Checking an agency out before working with them is very important- even if it means finding another agency.
Having a portfolio of great work is definitely important, but you can only showcase your own work in your own portfolio. A marketing agency can show you their work for other companies to demonstrate their quality of work.
Knowing what kinds of clients they work with and how they help their clients grow helps you decide if they would be a good fit for you. For example, if they focus mostly on e-commerce clients, then you are not the right fit.
Google them and check out their projects to see how they handle client relations, communicate with clients, and implement changes. This will give you a better sense of the agency and whether or not they would be a good fit for you.
Agencies can vary in size from just a few employees to hundreds depending on the industry. Finding out how many employees they have will help determine if they are a good fit for you.
If you’re interested in joining a marketing agency, your first step should be to talk to people already working at the agency. Find out what they like about the agency and whether they would recommend it to other professionals.
You can do this in a few ways. You can go to an event the agency hosts and talks to people there, you can ask someone for a tour of the offices, or you can just ask someone for a brief interview about their experience there.
By talking to current employees, you will get an inside look at what it’s like to work there and if it’s a good fit for you. You could even find out if there are any openings for you!
If you don’t want to go directly to the agency, then talk to as many people as possible that work there, or that have worked there in the past.
Now let’s talk about feeling right. This is a very important part of the interview process. When you feel like the company feels right for you, and you feel right for the company, then you will be happy in your position.
Many marketing professionals have worked in several different agencies, sometimes moving up the ladder to higher paying places, only to come back to the agency that felt right.
They did this because they felt like they belonged there, like they could truly be themselves and make a difference. That is what we want for you!
Agency culture can vary depending on the leadership and how many people are working there, but some things are universal. People who work at an agency feel like they are part of a team that supports each other and has each other’s backs.
An agency feels like a family where people genuinely care about one another.
This may sound silly, but it’s important to like the agency you plan to join. You will be spending a lot of time there, and you will most likely develop close relationships with your co-workers.
If you don’t feel comfortable or don’t fit in, then it won’t be a happy work environment and you won’t thrive. You should feel like this is where you belong and that you can be yourself.
Your personality should mesh well with the other agents and staff members. When choosing an agency to join, make sure you like the people that work there and that you would enjoy working with them.
If you are more introverted but the other agents are very outgoing, perhaps it may not be the best fit for you. Take some time to evaluate this before officially joining the agency.
If you love marketing and love creating marketing strategies, then working for a marketing agency is the ideal place to be.
The best agencies are run by charismatic leaders who have a long history of success. If you like the owners and their style, then it will be easier to work for them.
A great owner knows how to recruit new agents, manage agents, and motivate agents to succeed. You will not succeed if you do not know how to do these things!
As an agent, you will need some resources to get started. The best ones can be obtained through the agency owners. They usually have the best connections and resources for new agents.
If you are not sure if a certain agency is good for you, ask other agents who work there and get their input. It is also important to feel like you fit in at the agency, so ask questions to feel more comfortable.