NEW! Get more 5-star reviews with Stargazer® ⭐️
Learn More
With higher education becoming increasingly expensive, many students are seeking ways to balance their budgets while still getting an excellent degree. Many universities have found creative ways to offer you marketing related degrees without having to spend too much money or time!
Many institutions these days use social media as a way to spread word of mouth about their school. Some even will pay you to use your personal account to promote theirs. By acting as a marketer for their department, you can get paid to share information about how to be a better marketer or learn more about marketing.
Bottom line is this: You can make money online sharing tips and tricks to improve the lives of others. And since most people have mobile phones with internet access, this opportunity is wide open.
The Kansas state university system consists of five universities, two community colleges, and one college for students ages 18-24. All are fully funded public institutions that offer undergraduate as well as graduate programs at high quality academic settings.
K State has three main campuses in different areas of the state. These include Manhattan, Salina, and Emporia. Each campus offers several departments that share a common mission to educate students. Some examples of these departments are business, education teaching, social work, kinesiology, nursing, and psychology among others.
Each department works together to provide students with strong fundamentals in their field while also preparing them for more advanced courses. Students can choose to focus on either practical applications or theory within their major area.
Education teaches students how to effectively teach other people, social work helps develop skills for working with individuals, health professionals study concepts related to medicine and disease, and marketing deals with communication strategies to promote products and services.
All of these fields apply directly towards successful careers so students can pick whichever career path appeals most to them. There are many opportunities to hone professional skills at each school location, and across all schools, through student groups and clubs. Student run groups often hold events, organize activities, and/or recruit members from outside the University to join their organization.
Many popular bachelor’s degree programs at K-State include marketing, business administration, finance, accounting or information systems. These are typically generalist degrees that prepare students in all areas of market literacy.
These courses often focus on practical applications such as how to effectively market products or services, how to manage a company’t budget, and how to use technology for efficiency.
Overall, these classes emphasize concepts like psychology, sociology, economics and mathematics which directly relate to career success.
Students who major in marketing will be able to find employment almost anywhere. Since companies rely heavily on advertising, marketing professionals have opportunities across many industries. A student could work for a large corporation, start their own business or teach others about marketing strategies.
Given the nature of marketing, it is not uncommon to find people who make a living from promoting things. This includes talking about ways to spend money on advertisements, creating logos and brands for businesses, writing ads for magazines or newspapers, etc.
Another area is public relations, where individuals create positive impressions of a person, organization or idea through media exposure. Some famous examples of this are Martha Stewart (famous for her food tips) and Oprah (famous for her talk show). Both achieved fame by being very articulate and entertaining while also sharing valuable knowledge and insights.
There are many ways to get a marketing degree at Kansas State University. You can choose between two main types of degrees, with most students choosing one or the other depending on their career goals. These include business administration, communication, consumer relations, digital media, finance, general management, information technology, leadership, marketing, public relation s, social media, or website design.
Some specialties within those areas exist as well. For example, there is a concentration in in-store marketing for those who want to work in retail, or advertising for people that desire to spread messages about products.
There are also several option courses available such as advanced analytics, brand strategy, corporate communications, copywriting, market research, quantitative analysis, and so on. Many of these can be taken independently while some require you to take more specific classes first.
Choosing a marketing degree program is not as easy as choosing between an undergraduate or graduate school. There are several factors that determine which program you should look into, and what kind of career path you want to take in the field.
Just like any other academic subject, each department has at least one student looking to transfer in with their degree. Make sure to visit a campus tour, meet some students, and get lots of information about the programs. You can also do some research by talking to current students and reading reviews online for the schools.
A good way to assess whether a college is worth attending is to compare tuition prices across universities. Looking up cost per courses and overall degrees will give you a better picture of how much your money is being spent.
Also make sure to check out if there are scholarships or funding available through state or federal agencies for this university.
Many universities offer marketing degrees at the bachelors’ level, and some even have Masters in Business Administration (MBA) courses that focus exclusively on marketing strategies. These specializations typically look into different areas of market research, advertising, public relations, and other related fields.
Some schools offer only one marketing degree program, while others have several. What is common across all these types of programs, however, is their emphasis on teaching you about theories and concepts of marketing.
These ideas are then applied to real-life situations to make students more effective practitioners. For example, they may learn how to design advertisements or evaluate whether or not to invest in new marketing strategies.
General business classes can also be helpful for those looking to enter the field directly after college. This includes things such as accounting, finance, and economics.
Specific majors like tourism marketing, social media marketing, or interactive marketing can help you hone your skills in specific areas.
According to Indeed, the average marketing manager makes around $50K per year. The median is slightly lower at $44,000 a year!
That’s not bad for an industry that can be quite competitive. And with the right career path, you could easily end up as director or even president of a company.
As you start your career, there are several factors that determine how well you do your job. For example, if someone else was responsible for creating the brand you're tasked with developing, they may get the credit for it.
As a professional in this field, you should strive to make sure everyone knows who designed what, so they don't take the credit. It's also important to remember that brands often include logos, colors, and slogans- all part of the designer's contribution.
All too frequently we see marketers who try to take ownership of something that really belongs to another person. This cuts into their own personal success because now they feel like they're entitled to the reward that rightfully belongs to them.
Recent marketing degree graduates can expect to land positions such as:
Advertising manager
Brand ambassador
Content creator or writer
Community leader
Director of marketing
Field sales professional
General marketer
Graphic designer
Identity maker or developer
Information technology (IT) specialist
Inventory control assistant
Junior account executive (AE)
Merchandiser
Promotion officer
Public relations (PR) professional
Sales associate
Senior AE
Strategic communications planner
Telemarketing agent
All of these positions require strong writing, communication, and marketing skills.
Generalist marketers typically start out with no specific career path before moving up the ladder.
Some have direct reports, which means they oversee an area that includes colleagues who work under you. These managers bring in new people into their group and help them grow professionally.
Becoming a senior position requires more than just doing good work; it also takes hard work and perseverance. You may be given extra responsibilities at lower levels but never advanced beyond that.
Being promoted depends mostly on your performance and leadership qualities rather than what position you currently hold.
Experts agree that developing your talent for marketing is the best way to move up the corporate ladder. Many top companies recruit directly from college campuses, so starting early could give you an advantage over others.
As you can see, creating a marketing strategy is more than just having catchy slogans and advertisements. It includes defining your market, determining what messages will appeal to them, developing a message and advertisement that match those messages, producing the ads or commercials, and promoting your business using all of the appropriate channels.
As you begin to develop your career in marketing, there are many ways to get involved. Some of the most common routes include working as an advertising manager, creative director, brand strategist, content creator, field sales representative, finance professional, graphic designer, researcher, website developer, etc.
There are also various positions within companies that offer a degree in marketing. These might be for senior management, executive leadership, department heads, or others who hold similar degrees but from different departments.
Overall, while some areas of marketing require no formal education beyond high school, other areas require at least one year’s worth of courses after graduation! Check out this list to learn more about how to earn your degree in marketing.
