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Last week I read an article that made me stop and think about how I approach my writing. The author mentioned how he would sometimes get into a rhythm where he would create content to share an idea then stick it in a folder to be revisited later.
He said he eventually got tired of this process so he’d just write down the information as it came to him instead!
I thought about his comments while I was preparing my lunch the other day. As I was putting together some food, I had an inspiration board session.
As I was browsing Pinterest, I found myself looking at pictures and creating stories and poems based off of those images. It was very fun!
Since then, I have been practicing my own version of this tip by taking time every morning to brainstorm new ideas or concepts I want to include in our company’s newsletter.
It doesn’t matter if you are trying to grow your business or just improve your personal leadership skills-this will help you.
As mentioned before, content is king! This includes making yourself available to other users by offering helpful information in the form of tips, tricks or answers to questions that you have covered.
Running free online courses can be a great way to offer such knowledge. Or you could create your own course using YouTube as a source material and structure.
By sharing your expertise with the world, you will gain followers and recognition which can boost your personal brand.
And while most users will appreciate getting some info from you, there are also many ways to make money posting educational content. Many freelance writers get paid per word for creating tutorials and guides that people can access for free.
First time posters looking for help and guidance can become loyal customers who visit your site repeatedly.
As we mentioned before, creating first view content is not just about telling your audience what you want to gain from this article – it’s also about giving them lots of things to look at while they are browsing through their own site or website.
You should aim to give them enough information to make a decision whether or not to click on the next link or button. If there isn’t anything tempting behind it, then people will probably stop clicking and instead move onto the next interesting thing that they find online.
Your potential clients and readers are spending time looking around your domain, so why would they do something different than that? Generating initial interest is an integral part of keeping their attention.
Content marketing doesn’t end when you publish a new blog post, however. It’s always coming back up in some form or another.
While creating content for first view is not totally about linking, it is important to link to other sources at least once in every article you publish.
This helps establish yourself as an expert who can be trusted as a source of information. It also gives your readers external links they may find interesting.
Your followers will admire your talent if you are able to connect with others and share knowledge and resources.
By sharing what you know with others, you’re encouraging them to do the same. This creates an atmosphere where people feel comfortable being creative and expressing themselves.
It’s a way to promote creativity and self-expression and help others achieve their goals just like you can.
Sometimes, after creating an interesting article or video, you find that it just does not get read to completion.
The reason? There are already lots of articles like this one online, so people will normally choose from those instead of yours.
This is totally okay! In fact, it is better than before because now there are more options for people who want similar content as you.
By offering different perspectives, your content can reach many more people!
First view isn’t only about getting more views – it’s also about breaking out of your own shell and sharing knowledge and experiences that may be familiar to some, but not to others.
Don’t shy away from publishing original material if you feel that it is necessary. Your readers will appreciate you being self-expressive and passionate about what you put into the work.
As we mentioned before, content that sticks around longer is more valuable to your site or app’s success. People will share your posts if they believe they are good, helpful resources.
Your comments and reviews can play an important role in helping others find the information they need. By leaving a comment, you make the article more accessible to someone who may not have read it yet.
This also helps boost engagement – the more people interact with something, the higher its popularity becomes.
By leaving a review, you give the product credibility which hopefully encourages other users to try out or buy it. If there were bad experiences using the product, you would know about it now!
Comments and reviews help spread word of mouth marketing, which is one of the biggest boosters of sales.
Consistency is one of the biggest keys to success in marketing anywhere – including writing content! Too many people start off with great intentions to write an interesting article or spend hours creating their favorite recipe before give up because they have no inspiration nor motivation to keep writing.
That’s totally normal, even expected at times! Writing takes a lot of effort and it can be difficult to find that desire to put forth the effort when you don’t feel like it. That’s why most writers are not necessarily famous authors, but rather media personalities or business owners who feel motivated to write about related topics after investing time into developing their voice as an author.
When you're starting out, however, there's no need to worry too much about having enough inspiration to write. What you should do instead is simply to make writing your next article your top priority every morning before work.
As we mentioned before, creating engaging and interesting first view content is not your average task!
It takes time to hone your writing skills and find your unique style, what kind of content you are good at, and how to make the content more attractive.
There are many ways to achieve this, but the most effective way is to focus on providing high-quality content.
Content that appeals to your readers is the best type of content. Make sure your reader can connect with you or they will move on. Your readers want to feel like they learned something from you, and they want to look forward to reading your posts via their device every day.
Your personal style and tone matter so much when producing content. We recommend staying in theme of your industry and marketing according to our tips above.
The second way to use content to gain viewer attention is telling your audience what they can look forward to reading next. This is called “What you should know about me after this” or AWHBYD (Ask Who, What, When, Where, Why, and How) content.
You see this type of content all the time; people posting pictures with their pets or children and asking how many parents have tried to teach them how to bake. It seems that every person has a story about trying to learn how to make cookies or cakes!
These types of posts are very popular because it elicits a strong emotional response. People feel connected to the author and want to read more about them. Your readers will connect more strongly to your brand when they sense that you care about them as individuals.
